A night with Skip Cohen

A few nights ago, Cat & Adi of Next Exit Photography hosted a talk by Skip Cohen. Skip is the President/Chief Operating Officer of Rangefinder Publishing Inc. and has responsibility for Rangefinder Magazine, the Wedding and Portrait Photographers International Association and the WPPI Convention.

His program was titled: “The Whacko Factor – It’s not who you know, it’s who knows you!” It took a fun look at an extensive variety of ideas on diversity in business, cost-effective self-promotion, publicity generators, ideas on networking, cross-promotion, packaging, direct mail, website development and online hosting. The group was small, and it was great to be able to get to know Skip afterward.

Thanks to both Skip and Next Exit!

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